Bilingual·Foreign Business|原创内容对流媒体起决定性作用( 九 )

《洛杉矶时报》通过一次全新的独立调查测量了奈飞公司原创内容的增长,它对平台上新发布的综艺和电影进行了计数。

The growth of original content>调查印证了高盛公司之前的预测:奈飞今年可能会在节目上投入多达130亿美元,而不是他们之前公布的预测值80亿美元。

It lends credence to previous projections by Goldman Sachs that could spend as much as $13 billion>根据《时代》在奈飞公司首席内容官泰德·萨兰多斯最近出席的一次会议上的报道,该公司2017年在内容上的花费为63亿美元,其中85%都投入了原创内容。

It spent $6.3 billion>未来几年里,原创内容的吸引力将对奈飞起到决定性的作用。如今流媒体服务的市场证实了其前提:传统制片方已经推出了自己的平台,并开始撤回对奈飞的授权许可。其中最值得一提的就是迪士尼,他们与奈飞的许多协议将在2019年终止。

The drawing power of original content will play a decisive role in the story over the next few years. Now that the streaming service has proven its premise, legacy players are launching their own platforms—and pulling their licensing deals with. That includes, most notably, Disney, whose various deals with start sunsetting in 2019.