Bilingual·Foreign Business|原创内容对流媒体起决定性作用( 六 )
IMAX称,强劲的票房表现得益于IMAX所采取的多片排片战略,以及部分好莱坞影片的出色表现,包括最近上映的动作科幻冒险巨制《巨齿鲨》在IMAX中国影院所取得的优异票房及高占比。
IMAX says, the strong IMAX box office is driven by the successful multi-title programming strategy adopted for local language films, as well as strong performance by several Hollywood titles, including the outstanding box office and indexing of Warner Brothers’ monster shark film The Meg>针对今年暑期档,IMAX提供了具有吸引力的国语及合拍片片单。 During this year's summer movie season, IMAX offered a compelling film slate featuring both Chinese and co-production blockbusters. IMAX中国首席财务官兼首席运营官吉姆?安普斯表示:“暑期档IMAX中国强劲的票房表现让我们深受鼓舞。这显示出中国观众以IMAX观影体验欣赏高品质电影的浓厚兴趣。”