为了让大家更好的准备商务英语BEC考试，小编给大家整理了BEC商务英语阅读材料,下面小编就和大家分享，来欣赏一下吧 。
BEC商务英语阅读材料：马云称未来5年中国三成零售在网上
Jack Ma, the Chinese e-commerce tycoon, has predicted that almost a third ofChina’s retail will be online in five years, suggesting an unprecedentedtransformation of consumption in the world’s most populous country.
“People always ask me what is the difference between ecommerce in the US andecommerce in China,” Mr Ma said at an investor conference held by Credit Suissein Hong Kong.
“In the US, ecommerce is just a dessert – it is supplementary. Theinfrastructure of commerce is already so good. In China, ecommerce is the maincourse. We are building China’s infrastructure,” said Mr Ma, who will step downas chief executive of Alibaba Group in May but will stay on as its executivechairman.
Online retail sales now account for slightly less than 6 per cent of China’stotal retail sales, according to McKinsey, the consultants. In the US, ecommercesales accounted for 5.2 per cent of total retail sales last year, according tothe US department of commerce.
A much larger role for online commerce could help raise the role of privateconsumption in the Chinese economy but force foreign companies to adapt theirstrategies for penetrating this market.
“Today, Alibaba is 5 per cent of the whole retail market in China?.?.?.?Ithink 30 per cent of all retail in China will be online in five years,” said MrMa.
But the industry has been growing at an average 120 per cent a year for thepast decade and there are indications that online retail websites have triggerednew consumption, giving Mr Ma’s prediction credibility.
Online retail in China “is not just a replacement channel for purchases thatwould otherwise have taken place offline – it actually spurs incrementalconsumption”, McKinsey says in a new report to be published on Thursday.
Richard Dobbs, a director of the McKinsey Global Institute, the consultancy’sresearch arm, said data from 266 Chinese cities suggest that only about 60 percent of online consumption is replacing sales in brick-and-mortar stores.
学习指南：
1.Word of the day
tycoon: A tycoon is a person who is successful in business and so has becomerich and powerful.大亨;巨头;大实业家 。
ex:a self-made Irish property tycoon
例句：白手起家的以色列房地产巨头
小编注：这个词来自日语，意思是“大君” 。最早日本人使用这个词是为了让幕府将军，日本军队的总指挥官给美国人留下深刻的印象(他的官方头衔shogun的意思仅仅为将军) 。事实上，幕府将军是当时日本真正的领导人，而天皇并没有实权 。1854年马修·C·佩里迫使日本向西方开放时，他以为幕府将军就是天皇 。将军的头衔是taikun，当佩里回到美国时，把这个称呼也带回了美国 。亚伯拉罕·林肯把tycoon用作了总统的充满感情的称号 。这个词也很快被用于工商界的领导人 。或许人们觉得他们的权利也能像幕府将军和林肯总统一样给人留下深刻的印象吧 。
推荐阅读：寡头英文怎么说>>
2.Phrase of the day
brick and mortar: You can use brick and mortar to refer to houses and otherbuildings, especially when they are considered as an investment. (尤指视为投资的)房产
ex:Paying rent simply helps to line the pockets of landlords. It's far betterto put your money into bricks and mortar of your own.
例句：租房子只会鼓了房东的腰包，自己投资买房合算得多 。
小编注：在这里brick-and-mortar stores解释为实体店 。
3.Sentence of the day
But the industry has been growing at an average 120 per cent a year for thepast decade and there are indications that online retail websites have triggerednew consumption, giving Mr Ma’s prediction credibility.
但在过去10年里，这个领域平均每年以120%的速度在增长 。有迹象显示，网络零售网站引导了新的消费，这使得马云的预期具有可信度 。
小编注：trigger最初的意思是扳机，从此引申出了“引发”这个意思 。
4.Cultural point of the day
电子商务 。电子商务(e-commerce)是近几年随着网络的发展而壮大起来的新购物方式 。电子商务的全称是electroniccommerce，一般简称为e-commerce 。电商的主要形式有B2C(如京东)、B2B(如阿里巴巴)和C2C(如淘宝)(B for business, Cfor costomer) 。这里尤为要提醒的是B2C的读法为B-to-C，千万别学央视主播那样读成B二C，这可就真的“二”了啊 。
5.Translation of the day
“In the US, ecommerce is just a dessert – it is supplementary. Theinfrastructure of commerce is already so good. In China, ecommerce is the maincourse. We are building China’s infrastructure,” said Mr Ma, who will step downas chief executive of Alibaba Group in May but will stay on as its executivechairman.

声明：本文是由网友投稿，文中所阐述的观点不代表本网的立场。

来源：(未知)

【傻大方】网址：/a/2020/1125/00122226.html

标题：BEC阅读|BEC剑桥商务英语阅读材料